The Top 25 has some unexpected names near the middle of the season. No, 12 UCLA is unbeaten, No. 15 Kentucky and No. 17 Iowa have one loss, and 6-1 USC has played its way back into the playoff conversation.
Each arrived here differently so I asked the same four questions: What is driving the start, is it repeatable, what could derail it, and how manageable is the remaining schedule? Here's a look at the four teams plus a quick glance at what's happening in the Heisman race.
Odds by DraftKings and subject to change.
Heisman market watch
Jeremiah Smith, WR, Ohio State Buckeyes (-220)
Last week: +110
Smith is the favorite for the third consecutive week, while the next player sits +1000. Halfway through the season, the market is treating the Heisman race as nearly over. The production speaks for itself. The story is how he's producing: defenses are building entire game plans to double and even triple-cover him and it's still not enough.
With Indiana on deck for Week 7, this is the game that could essentially end the Heisman race. The Hoosiers are undefeated and No. 5 in the rankings. If Smith delivers another smashing performance while attempting to be blocked by walls, nothing is officially locked up in October, yet he'll separate even more from the field.
Looking at the undefeated or one-loss teams in the Top 25
No. 17 Iowa (5-1 record)
Iowa is succeeding because it finally has an offensive identity beyond "don't ruin the defense's work." The offensive line is strong, the run game led by Kamari Moulton, is averaging six yards per carry, tied for the most in the Big Ten. Against Washington, the Hawkeyes produced 263 rushing yards and 41 points without needing turnovers or defensive scores. That's repeatable.
The run defense and tackling travel, while opponents have scored touchdowns on eight of 17 red-zone trips. More importantly, Iowa has forced only five takeaways, which tells me the 5-1 record is not built on turnover luck.
The problem is that Iowa is still dependent on game script. We saw that play out against Ohio State. Once the Buckeyes eliminated the run, there was no offensive alternative, managing just 39 rushing yards. The Michigan 20-19 win was also less convincing, outgained 429 to 285 yards, rushing for 58 yards.
The schedule still creates a path to 11 wins but it won't be a strong resume. If Iowa finishes 11-1, with its only loss to Ohio State, that probably gets them into the playoff. At 10-2, the case becomes much weaker because a Michigan win was less of a resume builder with only Northwestern currently ranked.
No. 15 Kentucky (5-1 record)
Of this group, Kentucky is the team where I'd say the car is better than what's under the hood. It's clean and has a nice shine to it. There's some cracks underneath the paint. Kentucky has forced 12 takeaways. Win the turnover battle, you win games.
That's also the problem. Kentucky is a one-dimension run-heavy offense converting 27% of its third downs. Defensively, there's no dependable foundation, grading outside of the top 80 against the run, in tackling, and in coverage, with a pretty average pass rush, with opponents scoring easily once inside the red zone, 18 of 25 touchdowns allowed, leaving its defense generally needing a turnover to end possessions.
The South Carolina and LSU wins both came by ... one point ... in overtime ... in back-to-back weeks. And they were that close despite forcing two turnovers in each game. Against Alabama, when the takeaways weren't there, Kentucky was beaten 45-17, generating 209 yards.
The rest of the schedule sets up for regression, Oklahoma, Tennessee and Missouri are all on the road, with Vanderbilt, Florida and Louisville at home. Kentucky can build a legit resume. Pop the hood and it looks like the least sustainable playoff candidate. The rushing offense is real, the overall formula is too dependent on ball security, takeaways and surviving close games.
No. 12 UCLA (5-0 record)
UCLA is interesting with strengths attached to takeaways. The Bruins average 253 rushing yards per game and 6.1 yards per carry, with a top 15 defense. They control possession, then make opponents throw and attack the ball, making its 19 takeaways earned. The rate is unsustainable, especially with an ordinary pass rush.
The Oregon win caught both sides. UCLA held Oregon to 272 yards and controlled time of possession. Oregon also committed seven turnovers, yet the Bruins won just 17-15. The offense couldn't turn those opportunities into separation.
That's the flaw. Nico Iamaleava has only four touchdown passes against four interceptions. But now he's expected to miss the remainder of the season, which adds a wrinkle to its future prospects.
If QB Ty Dieffenbach can settle in quickly, the playoff path is there, Wisconsin, Michigan State, Nevada, Minnesota and Illinois are all manageable before UCLA closes at Michigan and against USC. I see the Bruins with more sustainability than Kentucky and probably a stronger resume than Iowa. But the defense is carrying the team right now. Being dangerously one-dimensional is what needs correction.
No. 19 USC (6-1 record)
The Trojans' offense is the most repeatable strength. Jayden Maiava is averaging 9.1 yards per attempt, with 18 touchdowns and three interceptions. They have a good offensive line giving protection, letting the passing game take off. Between Kayden Dixon-Wyatt, Trent Mosley and Zacharyus Williams, the receiving room is strong with depth.
The problem is obvious, the (lack of) defense, struggling in coverage, giving up 239 passing yards per game (92nd), and 8.4 yards per pass (112th). USC has a strong pass rush. If they don't get home, the secondary is exposed. Rutgers produced 460 yards, Oregon 504, and opponents have scored on 17 of 26 red zone trips. The flaws are there.
USC can throw its way back into games. That becomes a difficult weekly lifestyle with the remaining schedule. The 41-27 loss to Oregon showed what happens when the defense faced another solid offense and the Trojans failed to score. USC probably needs to finish 4-1, meaning it would have to beat two of Ohio State, Indiana and UCLA. If it does, the resume is unquestionable. A 9-3 finish leaves them out.
Futures prediction: USC OVER 8.5 wins (+150)
USC's success is built around an elite passing offense, strong protection and a legitimate quarterback. At 6-1, the Trojans need to finish 3-2. The practical route is beating Maryland Terrapins and Wisconsin, then taking one of Ohio State, Indiana or UCLA -- demanding but realistic for an offense this good.
I would rather take plus money on USC reaching nine wins than lay -115 on turnover-reliant UCLA to make the playoff, lay -136 on one-dimensional Iowa, or bet Kentucky under and spend six weeks hoping its close-game luck disappears. USC's defense makes the playoff price at +700 too ambitious. The win total gives us room for two losses.
